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Sony Bravia 3 cheaper TV now available to pre-order in the UK

Sony is bringing the Bravia 3 TV to the UK. (Image source: Sony)
Sony is bringing the Bravia 3 TV to the UK. (Image source: Sony)
Sony is now accepting pre-orders for the Bravia 3 TV in the UK. This model was launched in other markets in 2024, arriving as a cheaper option in sizes ranging from 43-inch to 85-inch. Features include an up to 240Hz motion enhancer, Google TV and support for Dolby Vision and Dolby Atmos.

The Sony Bravia 3 TV has arrived in the UK as a new, more affordable model. It originally launched in 2024, when it was available in markets like the US and Australia. In the UK, customers will be able to choose from the following sizes: 43-inch, 50-inch, 55-inch, 65-inch, 75-inch and 85-inch.

The Sony Bravia 3 is a 4K LCD TV with a native 60Hz refresh rate and a 200/240Hz motion enhancer. There is a direct LED backlight with frame dimming, a 4K upscaling tool, and support for Dolby Vision, HDR10 and HLG. Google TV allows users to stream content through apps like Apple TV and Netflix, or you can wirelessly cast with Apple AirPlay 2 or Google Chromecast. Plus, it works with Apple Home and supports Siri, Google Assistant, and Amazon Alexa voice commands.

According to the product listing, there are HDMI 2.1 ports for 4K 120 fps, Variable Refresh Rate (VRR) and Auto Low Latency Mode (ALLM). Other gaming features for PlayStation 5 users are Auto HDR Tone Mapping during setup and Auto Genre Picture Mode. Also included are built-in speakers for a 20W output, supporting Dolby Atmos. 

You can now pre-order the Sony Bravia 3 TV, with prices starting from £699 for the 43-inch model. The complete price list can be found below, and the device will start to ship in May. While it is less expensive than other models in the Sony Bravia TV range, it is not the cheapest offering from the brand; the older X75WL Smart Google TV in a 43-inch size costs £479.

  • 43-inch Sony Bravia 3 TV - £699
  • 50-inch Sony Bravia 3 TV - £799
  • 55-inch Sony Bravia 3 TV - £999
  • 65-inch Sony Bravia 3 TV - £1,299
  • 75-inch Sony Bravia 3 TV - £1,599
  • 85-inch Sony Bravia 3 TV - £1,999
The Sony Bravia 3 TV is launching in the UK. (Image source: Sony)
The Sony Bravia 3 TV is launching in the UK. (Image source: Sony)
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> Expert Reviews and News on Laptops, Smartphones and Tech Innovations > News > News Archive > Newsarchive 2025 04 > Sony Bravia 3 cheaper TV now available to pre-order in the UK
Polly Allcock, 2025-04-15 (Update: 2025-04-15)