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CES 2024 | BOE highlights breakthroughs in foldable, curved and transparent display tech

BOE's 3 main brands. (Source: BOE)
BOE's 3 main brands. (Source: BOE)
BOE's latest Las Vegas outing demonstrates its latest cutting-edge display prototypes, and is also the first to draw attention to the brands under which it will be selling such products in markets such as the United States. For example, its line of foldable OLED products - such as the new ambi-sliding flexible display - will be handled by f-OLED, whereas others such as the curved 27-inch 4K Mini LED monitor is part of the OEM's α-MLED division.

BOE asserts that it has been working as hard on brand recognition as it has on display breakthroughs at CES 2024. To that end, its line of mini-LED products are now to be known as α-MLED (or alpha-MLED) going forward.

The OEM indicates that it is one to look out for in the display industry of the future, particularly thanks to new products such as the curved monitor that has been engineered to fit in a 27-inch form-factor. It is rated for "million-level contrast" and to cover up to 95% of the NTSC color space, all while delivering potentially improved power efficiency and viewing angles.

Similarly, the "dual-sliding" prototype BOE has brought to CES 2024 is now marketed under the name f-OLED, as is the "world-first" 49-inch transparent OLED display (technically already available on AliExpress, albeit for $10,000 at the time of writing.

Alternatively, BOE claims that its ADS Pro brand can keep good old LCD alive as a panel option for longer thanks to its new "oxide" form of the material touted to improve the category's overall quality with increased transmittance, contrast and color accuracy.

The OEM claims that it has been taken up already in one of LG's 86-inch 8K smart screens, not to mention the CES Innovation Award-honored Hisense 110UX, and could soon be seen in more forms, such as the 14.6-inch panel that could be found in a future laptop.

Finally, the OEM asserts that it can also serve the trends towards augmented, extended and mixed reality (AR, XR and MR) both with and without a headset with its XR All-in-one Glasses and no-glasses-required 32-inch light-field 3D display.

Buy a Hisense 85-inch Class A7-series 4K UHD screen with Dolby Vision and Google TV on Amazon


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> Expert Reviews and News on Laptops, Smartphones and Tech Innovations > News > News Archive > Newsarchive 2024 01 > BOE highlights breakthroughs in foldable, curved and transparent display tech
Deirdre O'Donnell, 2024-01-13 (Update: 2024-01-13)