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After GTA 6 Collector's Edition falls flat, fans covet Rockstar merch sent to influencers

Mockup of GTA 6 influencer kit shown
ⓘ Rockstar Games, Canva AI
Mockup of GTA 6 influencer kit shown
Rockstar is gifting its longtime supporters a variety of merchandise. Some critics of the GTA 6 Collector’s Edition say the latest swag is better than the expensive assortment. Inside the box are clothing and accessories, highlighted by a Zippo lighter with multiple logos.

Rockstar’s $400 box of extras didn’t meet expectations for GTA 6 Collector’s Edition pre-orders. It lacks a physical copy of the game, and the merchandise celebrates a TV program instead of Jason and Lucia. Now, content creators have started receiving a press kit many fans would prefer.

As reported by GTAVice.net, TmarTn is among the influencers to find a surprise on his doorstep. A Rockstar Games logo adorns the black packaging protecting a variety of goodies. The YouTuber and Grand Theft Auto loyalist unboxed its contents in a video.

Some of the merchandise pays tribute to Macca the Gator, like items in the GTA 6 Collector’s Edition. A blue T-shirt welcomes gamers to Vice City with a Goodtime State theme. The matching blue cap and tote bag display the studio's insignia and “VI” lettering with embedded palm trees.

The influencer kit also contains a series of stickers and a Zippo-brand lighter. TmarTn was particularly impressed by the practical latter inclusion, which shows logos and slogans on both sides. Unfortunately, there was no GTA 6 map to leak unknown Leonida locations.

Influencer envy

Comments under the video express regret that Rockstar didn’t take the same approach with the pricey Vice City Collection box. MJGVibes said, “Rather have that than the collectors edition.” The “ugly” Macca statue often takes the brunt of the criticism. Even so, fans likely wouldn't be happy to pay $400 to pre-order the clothing and accessories shipped to the media.

Gamers may be able to buy some of the items from the Rockstar Store. GTAVice notes how identical products appeared in a recent datamine of the marketplace. Thursdays have already revealed GTA 6 merchandise headlined by the vinyl soundtrack and the Goodtime State configuration. All eyes will be on October 1st for the next potential announcement.

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> Expert reviews and news on laptops, smartphones and tech innovations > News > News Archive > Newsarchive 2026 10 > After GTA 6 Collector's Edition falls flat, fans covet Rockstar merch sent to influencers
Adam Corsetti, 2026-10- 1 (Update: 2026-10- 1)