Casio announces limited edition couple's set with G-Shock x Baby-G watches, featuring rose-inspired designs

Casio has announced the G-SHOCK and BABY-G Lover's Collection 2024, named the LOV-24A-7A, and it is specifically designed for couples who enjoy coordinated accessories. Set for a November 22 release in Japan, this limited-edition set will retail for 39,050 yen (~$256) and will be available primarily in Japan and Asia.

The watch design revolves around a white rose theme. Both watches feature rose motifs on their hands, with additional rose accents on the band loops. Casio’s choice of design is interesting to say the least, with three roses on each watch representing “I love you”. Each watch also includes an engraved case back that portrays an angel and devil.

The G-SHOCK and BABY-G watches in this set have distinct specifications. The G-SHOCK model features 20-bar water resistance, ISO 764-compliant magnetic resistance, and world time for 48 cities. It also includes an auto LED light and a 1/1000-second stopwatch. The BABY-G counterpart comes with 10-bar water resistance and a 1/100-second stopwatch, along with similar functionality for world time and alarms.

The packaging complements the theme as well, with roses embossed on the box and a total of 99 rose illustrations, which stands for “eternal love.” Casio has designed the packaging and watch set to reflect both elegance and durability. This set will definitely appeal to couples looking to wear matching accessories that don't want to give up on the robust functionality typical of the G-SHOCK and BABY-G lines.