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Xiaomi prepares the 98-inch Redmi Smart TV Max for another flash sale as the company celebrates TV market dominance in China

Xiaomi has been dominating the Chinese TV market for a considerable period. (Image source: Redmi TV)
Xiaomi has been dominating the Chinese TV market for a considerable period. (Image source: Redmi TV)
Xiaomi is preparing another flash sale for the giant 98-inch Redmi Smart TV Max while also celebrating the news that the company shipped more TVs in China in the first half of 2020 than any other company. The Xiaomi Mi TV range is immensely popular, and with a price tag of 19,999 yuan (US$2,856), the Redmi Max 98 has also been selling well.

Xiaomi frequently shares its business successes with its supportive fans, and this time around the Chinese OEM has been announcing how well it has been doing in the domestic TV market. It appears that not only have Xiaomi TVs been the most shipped TVs in China during the first half of 2020, but even more impressively the company has now been ranked first for TV shipment volume over a consecutive period of six quarters.

It’s hardly surprising that Xiaomi does so well in its domestic market by offering customers in China products with specifications that usually belong to devices in higher price brackets. The OEM proved this business strategy to be a profitable one with its smartphone range (initially at least) and now it’s smart TVs that are benefitting from the company’s pricing policy. Just in time for this celebration is the news that the 98-inch Redmi Smart TV Max is going to be put on sale again soon.

Buyers interested in snapping up a Redmi Max 98 can currently place a deposit of 2,000 yuan (US$285) between now and August 1, and then pay the remaining amount on that date. The 98-inch Redmi Smart TV Max has been consistently selling out every time it is put up for sale, with consumers attracted by its 4K resolution, dynamic backlight, 85% NTSC color gamut coverage, MEMC motion compensation, and quality build. With products like this and the broad Mi TV range, it seems likely Xiaomi will also be celebrating similar news by the end of 2020.

Xiaomi TV shipment success. (Image source: Redmi TV)
Xiaomi TV shipment success. (Image source: Redmi TV)
Redmi Max 98 sale. (Image source: Redmi TV)
Redmi Max 98 sale. (Image source: Redmi TV)

Source(s)

Redmi TV (1/2 - Weibo, in Chinese) & Mi.com (in Chinese)

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> Expert Reviews and News on Laptops, Smartphones and Tech Innovations > News > News Archive > Newsarchive 2020 07 > Xiaomi prepares the 98-inch Redmi Smart TV Max for another flash sale as the company celebrates TV market dominance in China
Daniel R Deakin, 2020-07-27 (Update: 2020-07-27)