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Hisense asserts laser TVs are the future as it claims to triple their sales in 2020

A laser TV. (Source: Hisense)
A laser TV. (Source: Hisense)
Laser TVs are devices much more like ultra-short-throw projectors than conventional big screens. Therefore, they can deliver larger display sizes with less harmful blue light, which is what customers want these days - according to Hisense, at least. This OEM claims that it sold over three times more laser TVs in 2020 internationally compared to 2019.

Laser TVs are technically part of that category, even if their method of displaying content involves a projector-like box that throws its output onto a wall (or, possibly, a specialized TPU/PET sheet that mounts to said wall for this purpose) rather than an array of high-end LEDs assembled onto a rigid backing.

That departure from what is often the 'norm' can allow a laser TV's "screen" size to get massive very easily - up to 100 inches, in many cases. OEMs in this space like Hisense assert that they have many other advantages too, which include the fact that the light that forms their images is "reflective" and, thus, emits less harmful blue light.

Hisense believes this is a particular plus-point now that viewers are spending much more time indoors and are, thus, racking up the screen-hours. It claims that many of its laser units have attained eye-safety ratings such as those from TUV Rheinland, while their advanced display technology also meets the BT2020 color-accuracy standard.

Furthermore, the OEM insists that laser TVs are often cheaper and more power-efficient than their LED counterparts at the 100-inch tier. This might have helped contribute to the 325% growth in laser TV sales (outside of Hisense's native China) reported by this brand for 2020. Therefore, the company now plans to build on this success with the upcoming release of a successor to the 4K, Android TV-enabled 100L5F.

Hisense now touts the 100L59 as the "world's first RGB Laser TV". It is to be equipped with auto-raising speakers from Harman Kardon, enhanced with Dolby Atmos. Therefore, the OEM is confident it has all the user will need to turn their everyday TV room into a real home theater.

The Hisense 100L59 is currently poised to launch in North America and Europe in August 2021.


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> Expert Reviews and News on Laptops, Smartphones and Tech Innovations > News > News Archive > Newsarchive 2021 03 > Hisense asserts laser TVs are the future as it claims to triple their sales in 2020
Deirdre O'Donnell, 2021-03- 1 (Update: 2021-03- 1)