Seiko 5 Sports x FTC: New collab watches secure official US pricing
Pricing has finally landed for Seiko's FTC collaboration, and this effectively closes the one open question from our original coverage of the collab back in June. Both watches are now live on Seiko's US site: the two-tone HDB011J8 at $460, and the all-gold HDB012J8 at $500 — a $40 gap that makes sense considering the extra gold-tone plating on the pricier reference.
Everything else matches what was reported at launch. As a refresher, the HDB011J8 has a black dial with a silver-and-gold two-tone case and bracelet, limited to 860 pieces worldwide; the HDB012J8 is fully gold-toned with a burnt orange dial, limited to 663 pieces. Both are powered by Seiko's 4R36 automatic caliber, in the familiar SKX-series 5 Sports case, with FTC branding worked into the caseback — stamped in red on the HDB011J8, tone-matched gold on the HDB012J8 — alongside "FOR THE CITY" text on the presentation packaging.
Both listings cross-reference each other as "Variations," and Seiko's built a dedicated microsite for the collaboration instead of simply folding it into the standard 5 Sports catalog page, since this is a limited-edition. Availability is restricted to Japan and the US only, per both product pages, with no indication of a wider release. Each watch ships in collaboration-specific packaging too — the HDB011J8 in a black box marked "FOR THE CITY," the HDB012J8 in a maroon box, complete with a branded cleaning cloth.
At $460 and $500, the pair is definitely positioned toward the upper end of the 5 Sports lineup, though still well under what Seiko charges for its Prospex or Presage collabs.
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