Sony PS5 beats Nintendo Switch 2 to become the best-selling gaming console during Black Friday 2025

Black Friday 2025, while marred by unfortunate events like crazy RAM prices, brought us a ton of great tech deals. Gaming laptops, GPUs, smartphones, wireless earbuds, and virtually every other consumer tech category enjoyed some great discounts. This also includes home gaming consoles, where Sony dropped prices of all PlayStation 5 models for Black Friday.

It appears that Sony’s strategy of reducing the price of PlayStation 5 consoles worked quite well, as the PS5 was reportedly the best-selling gaming console in the US during Black Friday 2025. According to data collected by Circana, the Sony PS5 accounted for 47% of the total gaming console volume moved during Black Friday 2025. The Nintendo Switch 2 was the second-best-selling console at 24%.

What’s more interesting is that the third place was occupied by the Nex Playground. For the uninitiated, the Nex Playground is a motion-controlled, $249.99 gaming console meant for the entire family. The game library of Nex Playground is catered towards all age groups. So, the console primarily appeals to parents who want to buy a kid-safe console without spending a ton of cash.

Another interesting, or worrying, observation here is that neither the Xbox Series X nor the cheaper Xbox Series S appears in the top three best-selling consoles on Black Friday. It is becoming increasingly clear that Microsoft doesn’t really care about the Xbox hardware, as the Xbox console business is in a pretty sad state. We’ve seen repeated price bumps, the closing down of studios like The Initiative, cancellation of in-development games, and mass layoffs. While the company has confirmed that there will be next-gen AMD-powered Xbox consoles, the current state of Xbox doesn’t inspire much confidence in the brand’s future.

Buy the Sony PS5 | Nintendo Switch 2 on Amazon