PUBG Mobile hits 100 million downloads (and that's only in Western markets)

PUBG Mobile crossed 100 million downloads this month, cementing it as one of the most popular Battle Royales for smartphones and tablets. Despite its success, it still trails behind Fortnite, which hit 100 million downloads last month on iOS only. The new Android version of Fortnite may spell trouble for PUBG Mobile and Tencent games.

by Sam Medley, 2018/08/16

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PUBG and Fortnite are the two hottest things since sliced bread warm from the oven; sales and download numbers attest to this. PUBG is celebrating a huge milestone today, announcing that the mobile version of the game has now been downloaded over 100 million times and boasts 14 million daily active users. Oh, and that’s excluding data from China, Japan, and Korea.

PUBG has only been available on mobile devices for about five months now (the 19th marks its fifth complete month on the market), making it one of the fastest growing mobile games in history. Perhaps more pertinent to Tencent Games (the publisher of the uber-popular title) is the number of daily active users, which hit 14 million in “less than four months,” according to the company’s press release.

Vincent Wang, the general manager of the PUBG mobile team, said:

“We want to thank our committed development team at Lightspeed and Quantum Studios and especially thank the devoted players around the world that continue to inspire us with their passion and dedication. We will continue to set the bar for mobile gaming and look to deliver even more great contents to our players later this year.”

Fortnite, PUBG’s biggest competitor, was released around the same time for iOS, and the beta of the Android version was released only a short while ago. Despite this, Fortnite hit the 100 million downloads landmark back in July. That means Fortnite was able to hit the landmark on one platform. Keep in mind that iOS has considerably smaller market share than Android. That fact puts PUBG’s popularity in perspective; while PUBG may have started out on top last year, it was quickly supplanted by Fortnite.