Deal | Grab a top-rated 77-inch OLED TV for $1,500 off RRP during LG's 2024 March Madness event

The 77-inch B3-series 4K UHD OLED TV as listed on its OEM's own website has just reached parity with Best Buy at a new price of $1,799.99, or $1,500 off its original SRP. However, those who participate in the LG x March Madness event are in line for what might be a potentially improved offer for a limited time.

Those who buy the webOS 23-powered 120Hz TV also have the option of having it set up (which includes having the device unboxed and connected to its included stand) or mounted: services that normally cost up to $164.99 per screen, but are complementary during the sale.

The B3 also comes with a free LG Smart Cam (for those who want to achieve Back to the Future II vibes with their new big screen), as does the OLED evo C3 or G3 of the same size. They are $1,200 or $1,000 off respectively during the sale for new prices of $2,299.99 to $3,499.

College basketball fans could also throw a new soundbar onto that order at 70% of the audio accessory's typical price. Customers can pair the LG SC9S, S95QR or S90QY with the C3, or the GX, S95QR or S90QY with the G3, to avail of that offer. These deals are in effect from now until April 7, 2024.

Disclaimer: Notebookcheck is not responsible for price changes carried out by retailers. The discounted price or deal mentioned in this item was available at the time of writing and may be subject to time restrictions and/or limited unit availability.