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Deal | 77-inch LG B3 OLED TV with 120Hz returns to its lowest sale price thus far on Amazon

Amazon has put the 77-inch B3 OLED TV back on sale for its Black Friday price (Image: LG)
Amazon has put the 77-inch B3 OLED TV back on sale for its Black Friday price (Image: LG)
The arguably best bang-for-the-buck option in LG's 2023 TV lineup has dropped back to its most affordable price point yet as a big 38 percent discount shaves $1,100 off the original list price of the popular B3 OLED model with a huge 77-inch screen diagonal.

OLED enthusiasts who have a more or less limited budget but would like to purchase a large 77-inch TV will have to cut some corners as most high-end sets in this size segment usually carry a price tag of well above $2,000. However, LG's mid-range B3 OLED is one of the better choices for this particular group of buyers as it currently offers a terrific price-performance ratio thanks to an all-time high markdown on Amazon.

To be more exact, both Amazon and Best Buy have now matched their Black Friday discounts for the LG B3, which takes the second-largest model variant of the beautiful OLED TV down to $1,799 including free shipping. This intriguing sale price is the result of a substantial 38 percent or $1,100 discount relative to the official MSRP of $2,899. Barring an incredible deal for the competing and much brighter Samsung S89C, this offer for the B3 OLED might be one of the best offers in the 77-inch segment that is currently available.

In addition to the well-documented OLED strengths such as a perfect black level and contrast ratio, the LG B3 sports a vibrant 77-inch panel with a smooth native refresh rate of 120Hz as well as a decent peak HDR brightness of up to 600 nits according to Rtings' comprehensive review, which is roughly 200 nits less than the more expensive C3. Furthermore, the B3 comes with two HDMI 2.1 ports with all-important gaming features for console gamers, but PC players should note that this set does not support 144Hz inputs such as the aforementioned competitors from Samsung or even TCL. But when all is said and done, this OLED TV deal offers a great all-around picture quality for a very reasonable price.

Order the LG B3 77 on sale for $1,799 at Amazon or Best Buy

Prospective buyers should make sure that the 77-inch B3 OLED fits into their home theater setup (Image: Best Buy)
Prospective buyers should make sure that the 77-inch B3 OLED fits into their home theater setup (Image: Best Buy)

Disclaimer: Notebookcheck is not responsible for price changes carried out by retailers. The discounted price or deal mentioned in this item was available at the time of writing and may be subject to time restrictions and/or limited unit availability.

Source(s)

Amazon, Best Buy, Image: LG

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> Expert Reviews and News on Laptops, Smartphones and Tech Innovations > News > News Archive > Newsarchive 2023 12 > 77-inch LG B3 OLED TV with 120Hz returns to its lowest sale price thus far on Amazon
Enrico Frahn, 2023-12-12 (Update: 2023-12-16)