GoPro gets to 40 million cameras sold in 2020
GoPro has announced that it has now sold its 40 millionth camera since the launch of its first-ever HD action unit in 2009. This achievement has apparently occured this week (November 30-December 6, 2020), and has ostensibly been aided by the recent holiday sales event. The OEM's founder and CEO, Nicholas Woodman, has also acknowledged its fans and customers worldwide in getting to this milestone.
His company has also accrued a paid subscriber count of approximately 670,000 after the 2020 winter sales season. This means GoPro has shot past its earlier conservative target of 600,000 such customers by the end of the same year and is now hurtling towards its projected upper limit of about 700,000 by 2021.
The recently-launched HERO9 Black may have been a major factor in this success. This new action-cam has a few advantages over its predecessor, including a front-facing color display, 5K recording and a new 20MP sensor. At the time of writing, its 2020 holiday deals are still active on its sales page. They include a bundle with a 32GB microSD card, a magnetic swivel clip, a hand-grip and 1 additional battery at a price of US$350.