Former Nintendo dev explains why new Switch 2 games will likely recycle the same franchises

When critics accuse Nintendo of a lack of innovation, they often point to its reliance on the same IPs. Rather than creating new Switch 2 games with distinct characters, the company may continue to rehash old franchises. However, former Nintendo developer Ken Watanabe argues that the company does foster creativity.

Watanabe worked for Nintendo from 2005 to 2015 on projects like New Super Mario Bros. Wii and Splatoon. Speaking to Bloomberg, he explained why the gaming giant finds no need to experiment with new properties. According to Watanabe, “When Nintendo wants to do something new, it's basically about the gameplay mechanics first — about creating a new way to play. As for the skin or the wrapper, they don't really fuss over it. They just pick whatever fits that new gameplay best.”

As a GamesRadar article notes, one recent demonstration of Nintendo’s approach is Donkey Kong Bananza. Familiar characters return in the Switch 2 game, but players can interact with worlds in ways not possible in previous titles. Destructible voxels allow gamers to smash obstacles as they explore environments. Nintendo chose Donkey Kong as the most appropriate hero to inflict this damage.

Naysayers would counter that the company is more concerned with minimizing risks. Splatoon was a rare example of a new IP arriving on the scene. It’s easier to entice buyers with Nintendo franchises that have loyal supporters. New first-party Switch 2 games build on older Metroid Prime, Kirby, Pokémon, and Splatoon titles.

Even though these games seem familiar, Watanabe believes that the company’s style of innovation will persist. As long as buyers embrace the same characters, Nintendo will see little reason to alter course.