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Xiaomi and Samsung hold down the Indian smartphone market with massive combined 60% market share

Samsung rebounded spectacularly in Q2. (The Social Barrel)
Samsung rebounded spectacularly in Q2. (The Social Barrel)
Counterpoint Research and Canalys have posted their quarterly reports on the business standings of the Indian smartphone markets, with both agreeing that Samsung has rebounded brilliantly in Q2 after a slump in the first quarter of the year.
Ricci Rox,
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A report by analytics firm Canalys has detailed the current standings of the Indian smartphone market, with the released data showing Xiaomi and Samsung’s insurmountably tight grip over the market.

By this time last year, Samsung were kings of the Indian smartphone market with a handy 25% market share, while Xiaomi came in second with an 18% share. While both companies have seen significant growth since then in that market, Xiaomi managed to outdo the South Korean company in that regards by posting a hefty 106% year-on-year growth; Samsung makes do with a 47% growth.

Going by the report, both Xiaomi and Samsung have 30% each of the market. That, of course, puts them neck-in-neck and gives them a combined 60% market share. Vivo comes in third with 11%, OPPO in fourth with 10%, and all other OEMs combine to take the remaining 19% share.

The Indian smartphone market grew over the past year to become the second largest in the world, and Xiaomi’s focus on that market had paid dividends. Samsung ended Q1 behind Xiaomi but bounced back in Q2, mainly due to the introduction of high-value devices aimed at competing with Xiaomi in that niche.

While the figures above are gotten from data posted by Canalys, Counterpoint Research has other ideas about the state of affairs in the Indian smartphone market. According to Counterpoint, Samsung rebounded from a weak Q1 to hold 29% of the market, while Xiaomi sits in second with 28%. There isn't a significant disparity in the numbers posted by the two analytics firms, in any case, so it's hardly a cause for debate.

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Ricci Rox
Ricci Rox - Senior Tech Writer - 1884 articles published on Notebookcheck since 2017
I like tech, simple as. Half the time, you can catch me writing snarky sales copy. The rest of the time, I'm either keeping readers abreast with the latest happenings in the mobile tech world or watching football. I worked as both a journo and freelance content writer for a couple of years before joining the Notebookcheck team in 2017. Feel free to shoot me some questions on Twitter or Reddit if it so tickles thine fancy.
contact me via: @riccirox, LinkedIn
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> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2018 07 > Xiaomi and Samsung hold down the Indian smartphone market with massive combined 60% market share
Ricci Rox, 2018-07-26 (Update: 2018-07-26)