The new Jabra Elite 7 Pro TWS earbuds feature new voice-call enhancing technology along with adjustable ANC

Jabra has announced new members of the Elite TWS earbud line, a successor to the 75t included. Most flagship audio peripherals tend to be hyped by their maker in terms of their active noise cancelling abilities; then again, while the 7 Pros do have this spec, it seems it is more of an afterthought compared to the OEM's real priority in developing this product.

Jabra has concluded that call quality over TWS earbuds is key, based on market research that indicates the function has become much more important to consumers, rising to #2 in terms of use-cases after music playback. Therefore, the OEM has packed MultiSensor Voice, a system involving a bone conduction sensor, 4 mics and call-clarity-enhancing algorithms, into the premium new Jabra earbuds.

They are also rated for up to 9 hours of use per charge, with ANC on, or up to 35 with their charging case. The Elite 7 Pros have been joined at launch by their Active counterparts, which have all of the same specs except for MultiSensor Voice. These variants might compensate with a fit based on Jabra's "unique understanding of the ear", a unique ShakeGrip coating and a build involving liquid silicone rubber.

Jabra asserts the 7 Actives can thus stay in place without the need for wing-tips. Finally, the Elite 3s may be the least expensive of this 2021 line; however, the OEM insists they are geared toward quality audio playback, with specs such as 6mm drivers, a "class-leading" EQ and support for the Qualcomm aptX HD codec.

The Jabra Elite 3 earbuds now have a recommended price of US$79 and are available from now on platforms such as Amazon, whereas the 7 Actives and 7 Pros may go for $179 and $199 respectively. They will be released on October 1, 2021.