Notebookcheck
, , , , , ,
search relation.
, , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
 

Huawei records excellent growth in Europe

Huawei may be the second biggest smartphone company in the world but that title is unlikely to last. (Source: Gizbot)
Huawei may be the second biggest smartphone company in the world but that title is unlikely to last. (Source: Gizbot)
The name Huawei may not be a fan favorite in the US but you'd be wrong if you thought the company was just another upstart unknown Chinese OEM. According to IDC, Huawei overtook Apple to become the second-largest smartphone brand in Europe last quarter.
Ricci Rox,

Working For Notebookcheck

Are you a techie who knows how to write? Then join our Team! English native speakers welcome!

News Writer - Details here

At the end of Q2 2108, it was revealed that Huawei had overtaken Apple to become the second-largest smartphone brand in the world, just below Samsung. While the company’s strong grip on China—the world’s biggest smartphone market—was undoubtedly a factor, its presence in Europe also had a part to play.

According to data from IDC, the company’s market share grew from 13.50% in Q2 2017 to 24.80% in Q2 2018, with unit sales showing a massive 74% year-on-year growth. This growth also saw the company mirror its rise in the global market, as it overtook Apple to become the second-largest smartphone company in Europe. 

That's impressive, of course, but it’s a title that's unlikely to last for long. Q2 and Q3 are usually the weakest in terms of Apple smartphone sales, since the Cupertino-based OEM launches its new generation of devices around September. That said, having Huawei overtake Apple for six months of the year is still worthy of all the headlines. 

Huawei aside, another big winner in Europe this past year was Xiaomi. The Chinese company began its expansion into that market about 21 months ago, and it's shocking to see just how far it went in that period. Xiaomi ended Q2 2017 with an underwhelming 0.10% market share but grew to a whopping 3.8% by the end of the same quarter in 2018. Unit sales also saw a jump of almost 3000%.

, , , , , ,
search relation.
, , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
 

Source(s)

static version load dynamic
Loading Comments
Comment on this article
Ricci Rox
Ricci Rox - Senior Tech Writer - 1982 articles published on Notebookcheck since 2017
I like tech, simple as. Half the time, you can catch me writing snarky sales copy. The rest of the time, I'm either keeping readers abreast with the latest happenings in the mobile tech world or watching football. I worked as both a journo and freelance content writer for a couple of years before joining the Notebookcheck team in 2017. Feel free to shoot me some questions on Twitter or Reddit if it so tickles thine fancy.
contact me via: @riccirox, LinkedIn
Please share our article, every link counts!
> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2018 08 > Huawei records excellent growth in Europe
Ricci Rox, 2018-08-26 (Update: 2018-08-26)