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Costs of OLED production are why the LG G7 will sport an LCD display

The LG G6 has been hailed for its excellent LCD display. (Source: Digital Trends)
The LG G6 has been hailed for its excellent LCD display. (Source: Digital Trends)
LG, a while ago, was said to be set to use an OLED display on the G7. That device is currently being redeveloped, apparently, and it would seem the company has decided to make a return to its tried and trusted LCD panels, after the failure that was the V30's OLED display.
Ricci Rox,
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Reports of the LG G7 over the past few weeks have been as turpsy-turvy as they come. The device's predecessor, the G6, was launched early in 2017, so fans of the company may have expected a similar launch timeline for the G7. That wasn't to be, though, as word from multiple outlets confirmed that the company went back to the drawing board with the device.

Initially said to be named the G70, or some other nomenclatural contraption, the successor to the G6 was supposed to be the first device in that product line to utilize an OLED display. The V30 also featured one but that probably didn't go as well as LG expected, with the device receiving a lot of flak for its poor display. That, coupled with the high costs of OLED panels, means that LG will now go back to its LCD roots with the G7.

According to reports, the G7 will sport an MLCD+ display, which boasts of significantly more efficient power supply than a regular LCD panel, while still offering higher brightness. The LG G6 was hailed as having one of the best displays on the market, in any case, so it's unlikely that LG drops the ball with this.

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Ricci Rox
Ricci Rox - Senior Tech Writer - 1871 articles published on Notebookcheck since 2017
I like tech, simple as. Half the time, you can catch me writing snarky sales copy. The rest of the time, I'm either keeping readers abreast with the latest happenings in the mobile tech world or watching football. I worked as both a journo and freelance content writer for a couple of years before joining the Notebookcheck team in 2017. Feel free to shoot me some questions on Twitter or Reddit if it so tickles thine fancy.
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> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2018 03 > Costs of OLED production are why the LG G7 will sport an LCD display
Ricci Rox, 2018-03-18 (Update: 2018-03-18)