LG showed a phone called the G7 behind closed doors at MWC, and a publication has managed to sneak in a few spy shots of the device. The company has reportedly scrapped its G7 design in favor of a new design and model designation following yet another disastrous performance from its mobile division in its most recent fiscal quarter. Given the G7 looks like just one of the many shameless iPhone X knock-offs on display at MWC complete with a notch, the decision to undertake a clean sheet redesign might have been a good call.
It was only yesterday that a patent application by LG Display for a full-screen display module surfaced that could point to the design direction that LG might end up taking with whatever its flagship successor to the G6 is called. The “G7” pictured in the photos looks like a cross between the design of the LG G6 and an iPhone X, which will hardly help to make the phone stand out from the crowd. The display design in the LG patent, while still including a notch of sorts, is still more original looking that the derivative G7 design LG brought along to MWC.
The G7 shown off at MWC is said to sport a 6.0-inch pOLED display, while the display that is now rumored for LG’s flagship device for 2018 and a June launch is said to feature a 6.1-inch MCLD+ display. This is a new type of LCD technology that includes a white sub-pixel in its RGBW pixel array to deliver brightness at up to 800 nits, but while also using up to 30 percent less power. Given the flak that the LG pOLED panels have copped in the Pixel 2 XL and LG’s own V30, the use of LCD might be a safer bet while LG works to improve its pOLED panel quality.
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