Windows 7 upgrade pricing details for the UK market
By: Raghav KapoorIt seems to be a bit expensive than the US market
Last week, Microsoft released its upgrade pricing for Windows 7 for the US market. The users were given an indication on how much they would have to shell out to upgrade from Windows 7 Starter Edition to more fully-featured editions such as Home Premium or Professional. The UK prices seem a bit more inflated than the US prices – according to a report published on netbookchoice.
In the UK, the move from Starter Edition to Home Premium will cost netbook users £69.99 (US price: $79.99). To then move from Home Premium to Professional will cost £119.99 (US: $89.99) and to move from Home Premium to Ultimate will cost £124.99 (US: $139.99). This pricing seems a bit off-balance because according to the current exchange rate (£/$ 1.68) and current tax regime (VAT @ 15%) the move from Starter Edition to Home Premium should only cost just under £55 whereas Microsoft is charging £15 more. It can also be said that the move from Home Premium to Professional is £58 more expensive than it should be, whilst from Home Premium to Ultimate is £29 more expensive.
This means that the UK users will have to pay a bit more than their US counterparts but, I personally think this should not affect sales.
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