iPhone sales continue to slide in Apple's latest quarterly report
Apple has reported its Q2 results for 2019 which showed that its iPhone sales have continued the downward trend first recorded in Q1. However, Apple stock was up seemingly in response to its services business which crested US$11 billion for the first time along with news of a further US$75 billion in share buybacks.
Apple continues to lose sales momentum with its mega iPhone business. The company no longer breaks out unit sales data for its line of smartphones, but iPhone revenue was down to US$31 billion for the past three months which is US$7 billion down on the same period 12 months ago. Still the company generates a total of US$58 billion in revenue thanks to its services revenue helping to compensate for the decline in iPhone sales.
Apple’s services business, which includes subscription services like Apple Music and News+, grew to US$11.5 billion for the quarter. Apple has been pointing heavily to this part of its business to allay concerns about lower iPhone sales and it looks like this has been warranted. However, Mac sales were down as well which combined with lower iPhone sales can’t be a positive when it is looking to push content on to more devices.
The other aspect of Apple’s business that continues to be robust is its wearables segment. Sales of devices like its AirPods are off the charts and are strongly supplemented by its Watch business. Combined, Apple’s wearables sales totaled US$5.1 billion. iPad sales were bolstered by the launch of the new iPad mini 5 and the new iPad Air helping the company boost iPad sales to $4.9 billion for the quarter, up US$800 million for the same period in 2018.
Sanjiv Sathiah - Senior Tech Writer - 1370 articles published on Notebookcheck since 2017
I have been writing about consumer technology over the past ten years, previously with the former MacNN and Electronista, and now Notebookcheck since 2017. My first computer was an Apple ][c and this sparked a passion for Apple, but also technology in general. In the past decade, I’ve become increasingly platform agnostic and love to get my hands on and explore as much technology as I can get my hand on. Whether it is Windows, Mac, iOS, Android, Linux, Nintendo, Xbox, or PlayStation, each has plenty to offer and has given me great joy exploring them all. I was drawn to writing about tech because I love learning about the latest devices and also sharing whatever insights my experience can bring to the site and its readership.