iPhone 16e is more popular than SE 2022 in 2025 thus far
The iPhone SE 2022 was Apple's only mid-range smartphone in 2024, and commanded 5% of the US market in the first quarter of that year (1Q2024) according to research conducted by the CIRP analysis group. It has just been outdone in the same quarter of this year in the same terms by its new replacement the 16e.
The new A18-powered device is responsible for 7% of all iPhone sales in 2025 thus far, as opposed to just 1% for its SE predecessor. It is also doing better than the 15 Plus and the 14 Plus at 3% and 2% at this point.
Ironically, the 14 (which has the same display and general build (except for the extra rear camera) as the 16e) is still just about outselling the newer device in the US with an 8% share of the market.
Meanwhile, the rest of the iPhone 16 line has forged ahead with 20% of the sales going to the vanilla model, 9% to its Plus sibling and 17% to the Pro, although the majority (21%) of all buyers have gone for the highest-end 16 Pro Max.
That leaves the 16e as the least popular new iPhone in 2025 thus far in this report - although that is not bad for one that comes without UWB for precise AirTag tracking, MagSafe or even all the cores of its Apple GPU.
The iPhone 14: now available for as little as $338.20 in Renewed condition on Amazon.
