Sony Xperia 10 II billed to launch for US$400 - An iPhone SE 2 and Pixel 4a competitor?

The Sony Xperia 10 II. (Source: Sony)
The Sony Xperia 10 II. (Source: Sony)
The Sony Xperia 10 II was unveiled back in February but is unlikely to hit store shelves until June at the earliest. When it does, it's expected to carry a price tag in the region of US$400, which places it in competition with the upcoming Pixel 4a and iPhone SE 2.
Ricci Rox,

A while ago at MWC, Sony unveiled the Xperia 10 II as its mid-range offering for the year, alongside the flagship Xperia 1 II. In typical Sony fashion, though, the phones are still yet to be released, and pricing details have proved elusive. Until now.

Going by a listing on UK retail store Clove, the Sony Xperia 10 II will be priced at £320 in that market. The shop had the device listed for pre-orders but the page appears to have been taken down since the initial report by the folks over at GSMArena. Supposedly, though, Sony has also confirmed that the Xperia 10 II will cost €370 across Europe. 

Both figures translate into about US$400, and we expect the phone to carry a US$399 price tag—or even a US$349 one, considering European VAT rates—when it finally crosses the pond. That may take a while yet, though, as the phone isn't expected to start shipping in the UK until June 15. Yes, four whole months after launch.

A US$399 price tag would see the Xperia 10 II compete against the iPhone SE 2 and Google Pixel 4a, both of which are priced similarly and will be launched soon. The Xperia 10 II would have the edge in camera versatility since it sports a main shooter, ultra-wide-angle lens, and telephoto lens; as opposed to the Pixel 4a and iPhone SE 2's single-camera setups. However, the other two phones will almost definitely take better images, while also offering better CPU and GPU performance.


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Ricci Rox, 2020-04-11 (Update: 2020-04-11)
Ricci Rox
Ricci Rox - News Editor - @riccirox
I'm a freelance copywriter who lives and dies for tech. Android, ​especially. The smartphone market is one going through an impressive growth spurt, so I crawl the Internet with keen interest in a technological ecosystem that doesn't seem to be slowing down anytime soon.