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New report claims the HTC U12 Life will...not be made by HTC

The HTC U11 Life failed to succeed. (Source: Alphr)
The HTC U11 Life failed to succeed. (Source: Alphr)
HTC's mobile division has failed at picking itself up from its dire straits and word on the grapevine claims that the company may be unable to handle production of its next device by itself.
Ricci Rox,
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Word of HTC's struggles has become a norm over the past year. The company was said to have laid off a significant portion of its workforce, and also shut down smartphone operations in India. If that didn't key you in on how close we are to seeing the Taiwanese OEM shut down, a new report on the production of the upcoming U12 Life may just do the trick.

According to reports, The U12 Life will not be made by HTC. Instead, it will be produced by another company, albeit one currently unknown. This is likely due to HTC being unable to shoulder the costs of production, and would, ironically, mirror the relationship between HTC and Google on the Pixel 2

While moving production of the device to an ODM is an attempt at risk mitigation, we're not sure how effective it would be. The U11 Life, like all recent HTC devices, fell flat on its face at launch, a combination of poor pricing and a lackluster specification sheet succeeding at killing whatever chances at commercial success the device's Android One badge granted it. That considered, we don't expect the U12 Life to do any better when—if, even—it is launched. 

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Ricci Rox
Ricci Rox - Senior Tech Writer - 1867 articles published on Notebookcheck since 2017
I like tech, simple as. Half the time, you can catch me writing snarky sales copy. The rest of the time, I'm either keeping readers abreast with the latest happenings in the mobile tech world or watching football. I worked as both a journo and freelance content writer for a couple of years before joining the Notebookcheck team in 2017. Feel free to shoot me some questions on Twitter or Reddit if it so tickles thine fancy.
contact me via: @riccirox, LinkedIn
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> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2018 08 > New report claims the HTC U12 Life will...not be made by HTC
Ricci Rox, 2018-08-19 (Update: 2018-08-19)