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Honor has sold 40 million Honor X devices till date

The Honor 9 Lite is Honor's latest addition. (Source: Honor)
The Honor 9 Lite is Honor's latest addition. (Source: Honor)
Honor is gearing up to be heavy competitiors in the mid-range segment. The company has announced the achievement of the 40 million shipments for devices in its X-series, starting with the Honor 4X released in 2014.

Honor has seen a lot of wins of recent, with the company launching the 7X a few weeks ago to a mostly positive reception. The Chinese brand has issued a press release celebrating the milestone of 40 million shipments of devices in its famous X-series.

Huawei's sub-brand, Honor, was established in 2013 as a means of offering devices identical to Huawei's main lineup, at a lower price. The company has had a number of bestsellers, with bang-for-buck flagship offerings like the Honor 8 and Honor V9 all delivering great user experiences similar to the Mate devices, at close to half the prices of the latter. 

Flagship offerings aside, the company has had a lot of success selling its X series devices, with smartphones like the Honor 6X that was released early this year receiving numerous accolades for its high value, and its successor, the Honor 7X building on that. The company hit the milestone following the successful global launch of the Honor 7X earlier this month, with the device selling 30,000 units within the first two hours of its flash sale in China, and 20,000 per hour over the three sales in India.

According to the press release, in the US, Honor 7X saw a 250% growth over the first 10 days of pre-orders as compared to the same period during the 6X's launch. Numbers in the UK and Russia were similarly impressive.

40 million devices sold over four (Starting with the Honor 4X) generations of devices is impressive, especially since the 7X has only just being launched.


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Ricci Rox, 2017-12-26 (Update: 2017-12-26)