Disney+ is now the 4th most popular streaming service in the US: new study
A new report by Parks Associates has found that Disney+ has already risen to be one of the top 5 streaming services in the US. Similarly, Apple TV+ is also now #5 in these terms, despite having only existed for about the same time as the other new offering.
10% of this study's survey respondents had subscribed to this new app by the Cupertino giant, whereas 25% had gone for Disney+ access. Nevertheless, their adoption have not been strong enough to impugn the top 3 in this study: Netflix, Amazon Prime Video and Hulu, in that order.
However, Disney+ demonstrably has content these major players lack: 81% of the respondents who reported having Netflix also subscribed to this app, whereas 72% who subscribed to Apple TV+ did the same.
The newcomers' success may also be related in part to the Covid-19 pandemic situation: this study was based on surveys issued to about 10,000 participants between March 8 and April 3, 2020.