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Xiaomi dominates the wearable market

Xiaomi Mi Band 2 fitness tracker, Xiaomi leads the wearable market
Xiaomi Mi Band 2
With a 17.1 percent estimated market share in the second quarter, Xiaomi is now the leader of the wearable market, ahead of Fitbit and Apple, reveals a recent report by Strategy Analytics.
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Xiaomi is apparently doing great these days in a market that had some issues a few years ago. Wearables sell better than in the past, and the Chinese brand is now the leader of this market for the first time, according to a fresh report by market research firm Strategy Analytics.

In the second quarter of this year, Xiaomi managed to ship 3.7 million wearables, accounting for 17.1 percent of the market. During the same period of 2016, the company only shipped 3 million units - a market share of 15 percent. Strategy Analytics' executive director Neil Mawston reveals that "Xiaomi's Mi Band fitness trackers are wildly popular in China, due to their highly competitive pricing and rich features such as heart-rate monitors, step-counters, and calendar alerts."

Fitbit dropped from 28.5 percent to just 15.7 percent since 2016, while Apple managed to grow from 9 percent to 13 percent in the same time frame. Thanks to the increased demand in cheap fitness bands in China and premium smartwatches in the US, the wearable market grew in the second quarter to 21.6 million, 8 percent more than the 20 million units shipped in Q1 2017.

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Codrut Nistor
Codrut Nistor - Senior Tech Writer - 5428 articles published on Notebookcheck since 2013
In my early school days, I hated writing and having to make up stories. A decade later, I started to enjoy it. Since then, I published a few offline articles and then I moved to the online space, where I contributed to major websites that are still present online as of 2021 such as Softpedia, Brothersoft, Download3000, but I also wrote for multiple blogs that have disappeared over the years. I've been riding with the Notebookcheck crew since 2013 and I am not planning to leave it anytime soon. In love with good mechanical keyboards, vinyl and tape sound, but also smartphones, streaming services, and digital art.
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> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2017 08 > Xiaomi dominates the wearable market
Codrut Nistor, 2017-08- 4 (Update: 2017-08- 4)