Redesigned Amazon Alexa app features new Devices tab
Alexa-enabled devices and official Amazon products have infiltrated millions of homes around the world, delighting fans with their appealing aesthetics and voice-controlled functionality. However, for users of the Amazon Alexa app, it did seem that the Seattle-based company had fixed all its focus on the end product and forgotten about the all-important software required to further interact with the Echo devices that we love to show off to our friends and family.
Fortunately, a redesign has finally come, and it doesn’t disappoint. The UI has been given a fresh new look that instantly seems more legible, user-friendly and intuitive. A strip of tabs on the bottom of the UI now features one especially for Devices. As more and more household items become Alexa-enabled (microwaves, smart lights, etc.), having a menu to group them all in and issue instructions to becomes more of an essential app feature.
According to statistics from one source, Alexa is currently the leader in worldwide intelligent assistant market share, beating out Google Assistant’s 25% share with a whopping portion of 62%. However, the same source has a forecast suggesting that Google will overtake Amazon in this sector by 2020, due to “the expansion of Google Assistant to lower price tiers.” By not neglecting details like enhancing a customer’s experience with the Alexa app, executives at Amazon will no doubt be looking to prove this forecast wrong.