Notebookcheck
, , , , , ,
search relation.
, , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
 

Realme announces the sale of its 100 millionth smartphone worldwide

Realme passes an important sale milestone. (Source: Realme)
Realme passes an important sale milestone. (Source: Realme)
The latest market research indicates that the brand Realme has passed an important milestone: 100 million units sold worldwide. Furthermore, it has broken the record for the time taken to sell this many devices. Realme is now in the top 10 smartphone OEMs worldwide.

Working For Notebookcheck

Are you a techie who knows how to write? Then join our Team! English native speakers welcome!

News Writer - Details here

Realme has existed as a smartphone brand for almost exactly 3 years now, having been established in August 2018. Since then, it has managed to sell 100 million devices, and now also holds the world record for time taken to do so, knocking Xiaomi (which accrued the same amount of shipments in about 40 months) off this throne as of the end of the second quarter of 2021 (3Q2021).

Realme, found to have broken the world record for the time needed to sell 50 million smartphones back in 3Q2020, has also now broken into the top 10 of brands in this market worldwide, at #7. It is also #5 in Europe and #4 in India as of 2Q2021, and also operates in 59 other regions.

The OEM attributes its success to its appeal among younger and young professional consumers. To this end, it is also quick to adopt trends, such as being the first BBK Electronics subsidiary to unveil its 125W charging technology under its branding; the first company to launch a Snapdragon 888-powered phone in 2021 and the first to unveil a truly affordable 5G phone.

Realme has also posted a year-on-year (YoY) growth of 149% in 2Q2021, and now targets another 100 million units sold by 2022, and the same number in the year after that. It also plans to keep its growth going through the other areas of its business, which include TWS earbuds; smart TVs; smart bands and, most recently, a line of magnetic charging accessories called MagDart.

, , , , , ,
search relation.
, , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
 
Realme outpaces other smartphone OEMs to 100 million units sold. (Source: Realme)
Realme outpaces other smartphone OEMs to 100 million units sold. (Source: Realme)

Source(s)

static version load dynamic
Loading Comments
Comment on this article
Deirdre O'Donnell
Deirdre O'Donnell - Senior Tech Writer - 4198 articles published on Notebookcheck since 2018
I became a professional writer and editor shortly after graduation. My degrees are in biomedical sciences; however, they led to some experience in the biotech area, which convinced me of its potential to revolutionize our health, environment and lives in general. This developed into an all-consuming interest in more aspects of tech over time: I can never write enough on the latest electronics, gadgets and innovations. My other interests include imaging, astronomy, and streaming all the things. Oh, and coffee.
contact me via: LinkedIn
Please share our article, every link counts!
> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2021 08 > Realme announces the sale of its 100 millionth smartphone worldwide
Deirdre O'Donnell, 2021-08- 5 (Update: 2021-08- 5)