Google Shopping re-launches in the US, integrates with Lens this time around

Google has re-launched its Shopping arm in the United States. The Mountain View giant claims that this service trawls through "thousands" of stores for the product a user wants so they don't have to. Shopping is also described as capable of finding the best prices for the same, both on- and off-line.

Google Shopping also has a price-tracking feature, by which the user can remain informed if a given item goes on sale. These notifications are pushed to a phone, and can show up on the lockscreen if desired. However, an option to receive them via email instead may also arrive soon.

Google Shopping also now co-ordinates with Lens to help visualize how a new product will fit into the prospective buyer's life in relation to their existing items, or vice versa; however, this function seems to apply only to clothing so far.

The service also affords the user the choice to order online or in-store. In addition, customers can also now order directly through Google, which will also handle returns and disputes should this buying option be selected...presuming the user wants the company in yet another area of their life, that is.