Citizen's new BJ6570-50E Eco-Drive watch revealed with sapphire crystal, plus 2 unreleased colorways
Citizen hasn't officially announced this one yet (we couldn't locate the listing), but a new rectangular dress watch has surfaced on Zales' website, appearing to jump the gun on what looks to be an upcoming release. The listing is live, but the watch itself is marked "Out of Stock," with only a "Notify Me" option. This could only mean that the page went up before Citizen was ready to actually sell it.
The BJ6570-50E is a clean, traditional take on the rectangular dress watch, built around a black sunray dial with Roman numeral markers and a sapphire crystal. The stainless steel case measures 36 mm lug-to-lug and 26.5 mm across, according to details shared by Instagram watch account @plus9time, which gives it a slim, elongated silhouette.
Power comes from Citizen's Eco-Drive E037 caliber, meaning the watch runs on light rather than a disposable battery. Water resistance sits at 50 meters, comfortable for daily wear and splashes but definitely not for diving.
It comes on a stainless-steel bracelet with a fold-over clasp, and Zales' listing frames it as a "study in classic proportions." Pricing is set at $450, though that figure could still change once Citizen makes things official.
According to @plus9time, Citizen's product photography also teases two additional versions that haven't appeared anywhere for sale: a two-tone model with a black dial, and a red-dialed variant on a gold-toned case and bracelet. To be fair, the BJ6570-50E itself is unconfirmed by Citizen, it's unclear when (or if) those variants will follow.
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