Xiaomi SU7 production reaches 100,000-car goal early

Lei Jun has cited the ability to make 100,000 units of the SU7 to order by the end of 2024 as a benchmark of success since Xiaomi's inaugural EV launch event. Now, in mid-November 2024, the executive has announced that the car has indeed rolled past the magic number well in advance.

The SU7 - which also comes in Pro and Max variants - is, therefore, clearly in demand in its native China, where brand recognition probably plays a strong part.

Xiaomi also touts the car as a "luxury C-class technology sedan" that has been so well-designed in-house that it can go from 0 to 200 kilometers per hour (km/h, or 0 to ~124 miles per hour) in as little as 10.67 seconds.

It also can be configured with a 3K dashboard display with a 56-inch heads-up display, is rated to integrate with over 1,000 own-brand smart home devices and comes in a wide range of colors.

Of course, the SU7 also now has its top-end, performance-oriented Ultra variant to further drive its hype - and its revenues, at a starting price of 814,900 yuan (~$112,700). In the meantime, Xiaomi now estimates that it can deliver another 20,000 units of the series by the end of the year.