Redmi has already sold a million K20 phones

Xiaomi's high-value sub-brand, Redmi, launched its first flagship phones a month ago, in the Redmi K20 and K20 Pro. In that time, the devices have sold like hot cakes, with the company confirming that it has sold a million units of the phones already.

The K20 phones were always going to do well in the market. The regular K20 starts at about US$290, while the K20 Pro has a base price tag of US$360. At those price points, there are just about no other devices on the planet offering similar performance and features.

The K20 phones have mostly been limited to flash sales and production has also been limited, apparently. Without those constraints, it's likely that the company would have sold more units. There's also the fact that the K20 Pro—the more desired of the two—is still exclusive to China. Xiaomi also just launched the Mi 9T, a rebranded form of the K20, for sale in Europe. With all of these in mind, it's even more impressive that Redmi managed to sell a million units in about a month.