Netflix will increase its prices to customers paying in USD over the next few months
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Netflix has informed a number of its customers that their subscriptions are to get more expensive soon. The streaming giant had recently outlined plans to increase the amounts they charge per month soon. This move will affect US customers, as well as those elsewhere in the world who use US dollars (US$) to pay for their subscriptions.
The costs to access the service for these customers will grow from 13 to 18%, depending on the type of service they originally ordered. Those increments seem pretty swinging on screen; however, they translate to an increase of about $1 to $2 per Netflix plan. This means that the most basic service will be worth $8.99 per month, whereas it had been $7.99. Similarly, the mid-tier plan (the HD standard plan) will now cost $12.99 per month rather than $10.99. The most expensive plan, in which the user can stream shows on up to 4 screens, will now cost $15.99 every month instead of the original $13.99 billed for.
These changes will reportedly come into force over the coming 3 months. Netflix appears to think that this gamble will not dissuade the affected customers from continuing to pay for its services. The company's latest revenue-building move also gained it a 6.5% increase in stock price during trading on January 15.