LG Pay Quick coming to South Korea, Europe, and the US
LG Pay was expected to hit the US back by June, but that did not happen so far. Anyway, it seems that the US market might get a slightly different mobile payment service from LG — at least with another name, if not with different features as well. LG has just applied for the use of the LG Pay Quick trademark in South Korea, Europe, and the US, so this just might be the new/rebranded LG Pay — or even a slightly different companion for it, as far as we can tell right now.
On the date of October 17, LG applied for the Pay Quick trademark in Europe, South Korea, and the US. The approval has not been issued yet, but this is only a matter of time. After all, there is no reason for the authorities to deny the registration and use of this product name. However, the big questions that will remain target the release date and the names of the countries that will receive LG Pay Quick support in the first wave.
In the US, Apple Pay is very popular for obvious reasons. However, Samsung Pay has been active in the region for three years already, and it also comes with a solid advantage over Google Pay and Apple Pay: it supports older magnetic strip readers, so more retail chains/small stores can accept it as a payment method. LG Pay is similar, as it uses wireless magnetic communication so it might have a chance to gain a noticeable market share in the region as well.