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Bendgate 2.0: Former senior Apple executive reportedly returned iPad Pro due to defects

A former senior Apple executive is criticizing the OEM's decision to "tolerate" the issue of Bendgate 2018. (Source: Apple)
A former senior Apple executive is criticizing the OEM's decision to "tolerate" the issue of Bendgate 2018. (Source: Apple)
Michael Gartenberg describes himself as "Former Sr. Marketing Director @Apple, ex Jupiter Research, Gartner & other stuff" on his Twitter bio. He also now implies that he is unhappy with the iPad Pro 2018's build quality on this platform, as he documented his return of this product in a Tweet.

Michael Gartenberg is a former employee of Gartner, Jupiter Research and Apple. In fact, his status as a former senior marketing director with the latter made his apparent public attitude to the iPad Pro all the more damning. Recently, Gartenberg claimed to have "returned his iPad" on Twitter in relation to a "clear, noticeable bend".

Admittedly, Gartenberg did not mention which iPad model it was that he returned. However, it is also true that the iPad Pro 2018 has been at the center of a controversy regarding the tendency of its ultra-thin metal chassis to bend readily under relatively light conditions. These conditions may include normal shipping and handling, as there are reports that these brand-new, US$799+ products are turning up to be deformed in the way Gartenberg describes out of the box.

As if to add salt to this new injury to Apple's reputation, Gartenberg's recent timeline indicates that this is not the first but the second iPad he has returned due to this issue. In fact, the former Apple executive noted that his second purchase was "worse than the first". Gartenberg also referenced the "tolerance" another current Apple employee, Dan Riccio, reportedly stipulated in an email to a disgruntled Apple fan for how much bending is acceptable in a new iPad Pro. Gartenberg likened the situation to that of a company that sells monitors not expecting customers to complain about units with dead pixels. Admittedly, he has a point there.

Source(s)

Michael Gartenberg via Twitter

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> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2018 12 > Bendgate 2.0: Former senior Apple executive reportedly returned iPad Pro due to defects
Deirdre O Donnell, 2018-12-28 (Update: 2018-12-28)