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Xiaomi Mi 10 Indian launch postponed amid nationwide lockdown

Xiaomi has postponed its Mi 10 and Mi 10 Pro launch in India
Xiaomi has postponed its Mi 10 and Mi 10 Pro launch in India (image source: Xiaomi)
Xiaomi India head Manu Kumar Jain just Tweeted that the Mi 10 series' Indian launch would be postponed. Both phones were supposed to be unveiled on March 31st via an online-only event. The delay is likely due to the nationwide lockdown put in place by the Indian government to combat the coronavirus epidemic.
Anil Satyanarayana,
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Over the past month, we've seen a host of events get scrapped or delayed indefinitely due to the coronavirus pandemic. Several companies moved their product launches online, while others postponed them. Just yesterday, Vivo India canceled its Vivo V19 launch event. Now, Xiaomi has just announced that it, too, will postpone its Mi 10 release in the country.

Xiaomi's latest Mi 10 series was slated for a March 31st release in India. The company's Global VP, Manu Kumar Jain, just Tweeted that the event has been pushed back indefinitely. The move comes after Indian Prime Minister Narendra Modi announced a 21-day nationwide lockdown on March 24th.

According to a directive issued by the Prime Minister's office, only 'essential' services are allowed to operate during this period. Unfortunately for Xiaomi, smartphones don't fall under that category. Several companies such as Samsung, Vivo, and Apple have shut down their manufacturing units in the country as well. 

This is but a minor setback for Xiaomi, despite this being its first major flagship launch in India. The brand is, for the most part, associated exclusively with the low-cost and mid-range segment. It is a part of the reason why Xiaomi shied away from releasing their Mi series of phones in the country.

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Anil Ganti
Anil Ganti - Senior Tech Writer - 655 articles published on Notebookcheck since 2019
I've been an avid PC gamer since the age of 8. My passion for gaming eventually pushed me towards general tech, and I got my first writing gig at the age of 19. I have a degree in mechanical engineering and have worked in the manufacturing industry and a few other publications like Wccftech before joining Notebookcheck in November 2019. I cover a variety of topics including smartphones, gaming, and computer hardware.
contact me via: @AnilGanti, LinkedIn
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> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2020 03 > Xiaomi Mi 10 Indian launch postponed amid nationwide lockdown
Anil Satyanarayana, 2020-03-25 (Update: 2020-03-25)