Redmi Note 9 4G, Redmi Note 9 5G, and Redmi Note 9 Pro 5G clock up over one million sales in less than a fortnight thanks to aggressive pricing and attractive specs
Sales for the Redmi Note 9 series in China have already crossed the one-million mark even though the three new smartphones were only launched less than a fortnight ago. Buyers in Xiaomi’s domestic market have clearly been impressed by the heady combination of low prices and reasonable specs. For instance, the top-end Redmi Note 9 Pro 5G is priced from 1,599 yuan (US$244) yet sports a 108 MP main camera, a speedy 120 Hz LCD, and an octa-core processor in the form of the Snapdragon 750G. Even though it’s a budget-class smartphone, the attractive design doesn’t look especially “cheap” either.
Having a choice of three smartphones in the Redmi Note 9 lineup certainly hasn’t harmed sales, especially when you consider that the non-Pro 5G model has a starting price tag of just 1,299 yuan (US$198). Xiaomi hasn’t entirely skimped on the spec sheet for the Redmi Note 9 5G either, as there is still the presence of an octa-core chip, although this time it’s the MediaTek Dimensity 800U running the show. Arguably, the most enticing selling point of this model is the fact it supports 5G connections, bringing the new communications standard to an even wider audience.
For those not bothered about 5G, then the Redmi Note 9 4G has clearly been something of a steal, and it is easy to see why this device has contributed to the rapid one million sales. Not too many manufacturers offer a smartphone with a giant 6,000-mAh battery, triple-camera setup with 48 MP lens, 60 Hz refresh rate screen, from 4 GB + 128 GB configuration, and an energy-efficient SD 662 from just 999 yuan (US$153). It’s a lot of phone for a little price, and such aggressive pricing practices show how Xiaomi is focused on putting the squeeze on its competitors while satisfying customer demand for non-flagship smartphones.