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OnePlus One sold close to one million units last year

OnePlus One premium handset with CyanogenMod
OnePlus One
OnePlus came close to selling one million One smartphones during 2014 and failed to surpass this barrier mainly due to insufficient supply capacity, but OnePlus aims much higher for 2015 - improved customers service, refined operations, more handset models.

OnePlus boss Carl Pei talked about the company's sales in the past, but that happened back when the company's flagship sales had reached half a million units. While their hopes were to go above the one million mark and demand always exceeded supply, the Chinese company simply could not live up to the expectations. In the end, OnePlus One sold almost one million units during 2014.

Pei recently told PCWorld "We basically weren’t prepared for what happened. We thought that all our demand would be in China the first year." Without any major advertising effort, the OnePlus One smartphone gained popularity thanks to the buzz created around it by existing and potential users.

OnePlus' handset offers high-end specs for less than half the price of a Samsung Galaxy S5 or Apple iPhone 6 smartphone. OnePlus One starts at $299 USD and comes with a Corning Gorilla Glass-protected Full HD display, Qualcomm Snapdragon 801 processor, 3 GB of memory, 13 MP main camera, as well as CyanogenMod out of the box.

Carl Pei also revealed that the company will add two new handsets to the portfolio this year, one of them being OnePlus One's direct successor (rumored to retail as OnePlus Two), while the other is expected to be OnePlus Mini. Obviously, no commercial names or features have been confirmed for now. We will get back to OnePlus as soon as that happens, so stay tuned.


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Codrut Nistor, 2015-01-13 (Update: 2015-01-13)