This Red Bull can that plays Tetris is already worth nearly triple its original asking price
Red Bull quietly soft-launched a limited-edition handheld gaming can that plays Tetris. The Red Bull Tetris handheld, made in collaboration with Tetris and My Arcade and limited to just 10,000 units, was a homage to the Red Bull Tetris Championships held in Dubai in December 2025.
7,000 of these Red Bull Tetris units were distributed to event attendees, while the remaining 3,000 were sold online for €34.99 toward the end of November 2025. Unfortunately, these unique Red Bull cans sold out within days and are now selling for upward of $90 on eBay.
This strange Red Bull can is capable of running Tetris and slipped under the radar of many gamers amid the championships, which featured feats like the world’s first playable Tetris in the sky, using 2,000 drones above the Dubai Frame.
While the Tetris drone show took the spotlight, the handheld gaming device slipped under our noses. This Red Bull-shaped can features a 1.55-inch display and two action buttons to rotate blocks. Three AA batteries power it.
Each Red Bull Tetris can is numbered out of 10,000 to appeal to collectors and retro gamers. All in all, it offers players a simple way to play Tetris on the go. Collectors might just put it up on a shelf to use it as a conversation starter.
Many owners who got their hands on the Red Bull Tetris can share how absurd and strange it felt to play the game on something that looks exactly like an energy drink container.
The collaboration between Red Bull and Tetris took place earlier in 2025, with online qualifying matches open to the general public worldwide. However, these matches featured power-ups and unique effects not found in the original game.
It all led to the Dubai Finale, where the show crowned the world's best Tetris player. Amid all this, Red Bull and Tetris skimped on marketing their limited-edition playable Tetris handheld.
Collectors and retro gamers who, unfortunately, missed out on the initial drop can still pick this scarce, yet hot commodity of a collectible online. It’s an absurd collectible, making it all the more worthwhile to add it to your gaming collection.
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