Notebookcheck
, , , , , ,
search relation.
, , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
 

The Galaxy Fold looks like it is being deprioritized in favor of the Galaxy Note 10

With no imminent plans to relaunch the Galaxy Fold, the Galaxy Note 10 has been given center stage. (Source: Samsung)
With no imminent plans to relaunch the Galaxy Fold, the Galaxy Note 10 has been given center stage. (Source: Samsung)
If you were among those hoping for the Samsung Galaxy Fold to make a quick comeback after its pre-launch reviews debacle, you might need to put those hopes on ice. When asked whether the device would be launching in July, a Samsung official has told The Korea Herald that little progress has been made since the crisis surrounding the phone erupted in April.
Sanjiv Sathiah,
, , , , , ,
search relation.
, , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,
 

A Samsung official speaking to The Korea Herald has poured cold water on any suggestions that the Galaxy Fold could be relaunched in July, as has been suggested. When asked whether it could be expected to launch next month, the official replied "we would be doing something now" in terms of marketing. The official went on to add that "Nothing has progressed since the April delay," which seems to indicate that Samsung could be rethinking the design of the Fold altogether.

Samsung's lack of apparent urgency around the Galaxy Fold relaunch also aligns with US carrier AT&T's decision to cancel its Galaxy Fold pre-orders last week. As carriers typically know of OEM plans for device launches well in advance, it is telling that one of the largest US carriers would pull the pin on pre-orders if Samsung didn't believe a launch was imminent. What that means for the launch of the Galaxy Fold at any stage this year is anyone's guess.

While the Galaxy Fold was supposed to be Samsung's halo product of 2019, there has been increasing interest in Samsung's erstwhile forthcoming flagship the Galaxy Note 10. As renders of the device have leaked showing ultrathin bezels, customer interest has started shift towards the Galaxy Note 10 and away from the Galaxy Fold. Given that the Galaxy Note 10 is also a much more realistically affordable proposition for most, it makes sense that Samsung should refocus customer attention on the Note 10.

Let's hope the Galaxy Fold still launches in 2019, even if it is in Q3 or Q4. With the Mate X now indefinitely postponed as well, it might be the only foldable phone that could hit the market this year with a chance of helping to move the concept into the mainstream.

Read all 2 comments / answer
static version load dynamic
Loading Comments
Comment on this article
Sanjiv Sathiah
Sanjiv Sathiah - Senior Tech Writer - 1256 articles published on Notebookcheck since 2017
I have been writing about consumer technology over the past ten years, previously with the former MacNN and Electronista, and now Notebookcheck since 2017. My first computer was an Apple ][c and this sparked a passion for Apple, but also technology in general. In the past decade, I’ve become increasingly platform agnostic and love to get my hands on and explore as much technology as I can get my hand on. Whether it is Windows, Mac, iOS, Android, Linux, Nintendo, Xbox, or PlayStation, each has plenty to offer and has given me great joy exploring them all. I was drawn to writing about tech because I love learning about the latest devices and also sharing whatever insights my experience can bring to the site and its readership.
contact me via: @t3mporarybl1p
Please share our article, every link counts!
> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2019 06 > The Galaxy Fold looks like it is being deprioritized in favor of the Galaxy Note 10
Sanjiv Sathiah, 2019-06-17 (Update: 2019-06-17)