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Samsung introduces the Exynos Auto and ISOCELL Auto brands for automotive applications

Samsung's new Auto brands (Source: Samsung Global Newsroom)
Samsung's new Auto brands (Source: Samsung Global Newsroom)
Although Samsung has been providing solutions for the automotive industry for a while, it had no dedicated brand for this market. The new Exynos Auto and ISOCELL Auto come to fill in the gap and "to bring cutting-edge application processor and image sensor technology solutions to the road."
Codrut Nistor,

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Samsung Electronics is now ready to bring the well-known Exynos processors and ISOCELL image sensors to the automotive industry using dedicated brand names. Most likely to benefit from the popularity of these two brands, they only added the "Auto" suffix to them, thus turning Exynos and ISOCELL into Exynos Auto and ISOCELL Auto.

According to Kenny Han, vice president of Samsung’s Device Solutions Division, "Samsung’s new automotive brand solutions, Exynos Auto and ISOCELL Auto, bring Samsung’s market-proven technologies to automotive applications with enhanced features and durability required by the market," promising to deliver "new driving experiences" to the next-gen smart vehicles.

The Exynos Auto processors belong to three sub-categories: V series for infotainment systems, A series for ADAS, and T series for telematics solutions. Practical applications of these chips can be seen together with the ISOCELL Auto solutions at the International Suppliers Fair (IZB) in Wolfsburg, Germany, from October 16 to 18 at Hall 1.

More details about the products that involve the two new Samsung brands can be found on these pages: Exynos Auto and ISOCELL Auto.

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Codrut Nistor
Codrut Nistor - Senior Tech Writer - 5461 articles published on Notebookcheck since 2013
In my early school days, I hated writing and having to make up stories. A decade later, I started to enjoy it. Since then, I published a few offline articles and then I moved to the online space, where I contributed to major websites that are still present online as of 2021 such as Softpedia, Brothersoft, Download3000, but I also wrote for multiple blogs that have disappeared over the years. I've been riding with the Notebookcheck crew since 2013 and I am not planning to leave it anytime soon. In love with good mechanical keyboards, vinyl and tape sound, but also smartphones, streaming services, and digital art.
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> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2018 10 > Samsung introduces the Exynos Auto and ISOCELL Auto brands for automotive applications
Codrut Nistor, 2018-10-16 (Update: 2018-10-16)