While the battle between Samsung and LG for domination of the US Android market is very interesting, the status of the entire market is also one topic worth paying attention to. According to the latest quarterly reports, Apple continues to lose market share in the US while Android keeps climbing. At the same time, the balance between the two big names in the Android market is also shifting.
Carolina Milanesi, chief of research at Kantar Worldpanel ComTech, says "Android in the U.S. is undergoing its strongest consolidation yet, with Samsung and LG now accounting for 78% of all Android sales," but also reveals that LG "is the real success story of the quarter." The company behind the LG G4 flagship doubled its share of the US smartphone market and acquired more first-time smartphone buyers than its main competitor, Samsung.
In urban China, Huawei is now the top smartphone vendor, mainly due to the success of its Honor family of handsets. Less known brands account for incredible growth rates - for example, Meizu grew 700 percent year-over-year. At the same time, big names like Lenovo have been dropping in China as well. Remains to see what happens when names like Meizu, Xiaomi or Huawei finally decide to conquer the US market.
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