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LG to deliver Hi-Fi music for its premium smartphones

The service will allow downloading 24-bit audio files to users of capable devices, including the LG G4, G3, G2 and G Flex 2.

LG announced today that it will be launching a „Hi-Fi” music service to its premium smartphones that feature 24-bit music playback capapility, including the G4, G3, G2 and G Flex 2 models. According to the company, the service will not compete with streaming services like Spotify, Google Play or Apple Music, but instead will allow users of the aforementioned handsets enjoy high-resolution audio.

LG’s Hi-Fi service will allow qualified customers to download two free Hi-Fi tracks each month with an option to purchase songs at up to 50 percent off the regular price. The downloads will be 24-bit/192 KHz files which translates to sound about six times reacher and clearer than the sound quality of a typical CD (16-bit/44.1 kHz).

Our Hi-Fi music service reflects our ongoing commitment to providing additional customer benefits to loyal LG customers,” said Chris Yie, vice president and head of marketing communications for LG Mobile Communications. “MP3 music is perfectly fine for most people but those with Hi-Fi capable LG smartphones can experience a much richer environment.”

The service will be introduced as part of the LG SmartWorld app, preinstalled on LG smartphones. There is no information about planned pricing or launch date yet. The company has informed, however, that the service will be available in almost 70 countries, including the United States, Australia, Brazil, China, France, Italy, Russia and UK.


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Arkadiusz Piasek, 2015-08-13 (Update: 2015-08-13)