Notebookcheck

Pebble announces massive job cut

Maker of the Pebble Time Steel smartwatch lays off 25% of its workforce
Pebble Time Steel
The company's boss has just confirmed the layoff of a third of its workforce, despite being able to raise $28 million over the past eight months.

Although they were one of the first companies to enter the smartwatch market, Pebble is now facing serious problems, despite the sustained growth of this market. Last year, the company turned to loans, debt funding, and traditional investor cash to keep going, and now they reached the point where they have to lay off a large part of its workforce.

Pebble CEO Eric Migicovsky talked to Tech Insider about the layoffs and confirmed it to TechCrunch as well - although the company managed to raise $28 million in debt and venture financing in the last eight months, as well as successfully closing a second $20 million Kickstarter campaign, they still have to let people go. "We’ve definitely been careful this year as we plan our products. We got this money, but money is pretty tight these days," he said.

In the end, Pebble is laying off 40 of its 120 employees, which stands for over 33% of the total. Remains to see if they managed to get back in the game, since they have no smartphone, tablet, or laptop business to fall back to.

Working For Notebookcheck

Are you a techie who knows how to write? Then join our Team! Especially English native speakers welcome!

Currently wanted: 
News and Editorial Editor - Details here

Source(s)

Read all 2 comments / answer
static version load dynamic
Loading Comments
Comment on this article
Please share our article, every link counts!
> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2016 03 > Pebble announces massive job cut
Codrut Nistor, 2016-03-24 (Update: 2016-03-24)
Codrut Nistor
Codrut Nistor - News Editor
Although I have been writing about new software and hardware for almost a decade, I consider myself to be old school. I always enjoy listening to music on CD or tape instead of digital files and I will not even get into the touchscreen vs physical keys debate. However, I also enjoy new technology, as I now have the chance to take a look at the future every day. I joined the Notebookcheck crew back in 2013 and I have no plans to leave the ship anytime soon.