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Fitbit might buy Pebble

Fitbit Charge 2 fitness tracker, Pebble might soon join Fitbit
Fitbit Charge 2
Insiders familiar with the matter claim that Fitbit is close to signing a deal to acquire the troubled wearable maker and, unfortunately, it looks like the Pebble brand will disappear.

Although Pebble recently released a new firmware update for its smart wearables, the company is in trouble. Not long ago, Pebble laid off a significant percentage of its workforce. Now, it looks like the rumors claiming the wearable maker is looking for a buyer might turn into reality.

"Fitbit, the leader in the fitness band market, is near a deal to acquire smartwatch maker Pebble, according to three people briefed on the deal," reveals The Information. While there is no accurate information on the value of such a deal, the same source mentioned above claim "it is thought to be for a small amount."

Sadly, once the deal closes, Fitbit will remain in control of the company's intellectual property and other assets, while the Pebble brand will cease to exist. For now, Fitbit declines to comment, but we will probably hear more about this story soon. Although Fitbit is still the leader of the smart wearable market, the market is currently headed downhill. On the other hand, Android Wear and Apple Watch devices are doing quite well.

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> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2016 12 > Fitbit might buy Pebble
Codrut Nistor, 2016-12- 1 (Update: 2016-12- 1)
Codrut Nistor
Codrut Nistor - News Editor
Although I have been writing about new software and hardware for almost a decade, I consider myself to be old school. I always enjoy listening to music on CD or tape instead of digital files and I will not even get into the touchscreen vs physical keys debate. However, I also enjoy new technology, as I now have the chance to take a look at the future every day. I joined the Notebookcheck crew back in 2013 and I have no plans to leave the ship anytime soon.