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Latest PlayStation 5 advert will keep fans on The Edge of their seats and Aloy's ears show how the PS5 has left the PS4 behind

The new PlayStation spot is called "The Edge". (Image source: PlayStation - edited)
The new PlayStation spot is called "The Edge". (Image source: PlayStation - edited)
Sony has created a new global brand spot for the PlayStation 5, which is entitled “The Edge”. The stunning clip is aimed at the promise of “undiscovered adventure” for gamers who take the leap and purchase the next-gen console. A comparison image of Aloy’s ears from the Horizon games highlights the power of the PS5 over the PS4.
Daniel R Deakin,

A well-crafted global brand spot for the PlayStation 5 has started cropping up, making its first appearance via Variety. The clip shows a sailor on a boat heading into what looks like a huge storm, before he finds himself leading a huge fleet of weird and wonderful craft that dot the sea and the sky around him. A huge barrier rises before the vessels, but the adventurous sailor decides to go full steam ahead, piercing the shimmering obstacle into the great unknown. There’s even a crafty glimpse of the PlayStation symbols as the larger ships fly through to the other side.

It’s a stirring concept, accompanied by the lively sound of The Who’s “Baba O’Riley”. In a short interview with Variety, PlayStation executive Eric Lempel stated “The Edge” was about the brand wanting to “show them a path to the mysterious unknown” in reference to the legions of fans that will be snatching up the PlayStation 5 upon its release. In a further blog post, Lempel also said that the PlayStation brand ad was a reminder of how Sony wants to deliver “thrilling moments when our hearts race and we leap into undiscovered adventure”.

It shouldn’t be too difficult for the PS5 to deliver at least in graphical terms. Thanks to Digital Foundry’s analysis of the Horizon: Forbidden West trailer (via NeoGAF), there is a point where you can see exactly how much the next-generation console has come along in comparison to the PS4 in a single image. Aloy’s ears are compared, and in 2017's Horizon: Zero Dawn you can see that her ears are unnaturally edged whereas in the upcoming PS5 title her ears are smoother and much more life-like – and that’s even before the video goes on to mention how the devs managed to give Aloy realistic vellus hair (“peach fuzz”) for the latest Horizon instalment.

Aloy's ears have lost their polygon angles. (Image source: Digital Foundry via NeoGAF - Dan_of_Rivia)
Aloy's ears have lost their polygon angles. (Image source: Digital Foundry via NeoGAF - Dan_of_Rivia)
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> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2020 09 > Latest PlayStation 5 advert will keep fans on The Edge of their seats and Aloy's ears show how the PS5 has left the PS4 behind
Daniel R Deakin, 2020-09-15 (Update: 2020-09-30)
Daniel R Deakin
Daniel R Deakin - Managing Editor News
My interest in technology began after I was presented with an Atari 800XL home computer in the mid-1980s. I especially enjoy writing about technological advances, compelling rumors, and intriguing tech-related leaks. I have a degree in International Relations and Strategic Studies and count my family, reading, writing, and travel as the main passions of my life. I have been with Notebookcheck since 2012.