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LG set for G-series naming scheme overhaul

The G6 may very well be the last device to follow that format. (Source: Digital Trends)
The G6 may very well be the last device to follow that format. (Source: Digital Trends)
Amidst rumors that Huawei’s upcoming P-series device will see a random name switch to the P20, LG may also be set to do something similar with the upcoming G-series flagship.

LG is in a bit of a rut at the moment. The company, over the last two or three years, has taken hits to its reputation, with sales figures seeing a large drop as a result. According to sources, the South Korean company is set to do a naming scheme overhaul for its G-series devices.

LG’s G-series are its flagships. The company also has a V-series for premium devices—a series established in 2015—but V devices are mostly niche, content-oriented offerings. The V10 and V20, for example, featured novel secondary display. The V30 may not have but it’s undoubtedly a content-creating device, as it’s video-centric.

The G-series, on the other hand, offers the company’s regular, mainstream high-end devices. The company believes the current naming structure isn’t optimal for sales. Going by the present format, the next G-series device would be the G7. Samsung and Apple, the main smartphone players, for example, will be releasing their ninth-gen devices this year. The G7, to the layman, could be written off as an older device.

Nothing is concrete at the moment but we may be set to see something like the G70 in the coming months, with a statement from the company saying: “Numbering the phone with a two-digit number and rebranding the phone with a new name are some of the options on the table.”


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Ricci Rox, 2018-01- 4 (Update: 2018-01- 6)