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Intel claims that i3-9350K is faster than the entire Ryzen 5 lineup in fresh PR slipup

Intel claims that its midrange processors are faster than Ryzen (Image Source: Intel)
Intel claims that its midrange processors are faster than Ryzen (Image Source: Intel)
Intel's Asia Pacific marketing team claimed in China that the Intel Core i3-9350K is faster than the entire Ryzen 5 lineup. Is this a simple PR mixup or a sign of worse to come as Intel faces eroding market share, securities issues, and a supply shortage? (Edit: Addressed a typo in the title--Ryzen 5 and not Ryzen)
Arjun Krishna Lal,

Dogged by controversy after controversy, Intel's Asia Pacific marketing division recently slipped up again. WCCFTech reports that, during a Chinese presentation, Intel claimed that the six-core i5-9600KF is faster than AMD's 8-core, 16-thread Ryzen 7 3800X. They then went on to compare the quad-core i3-9100F with the 6-core 3500X.

This wasn't the most controsversial slide in the presentation though. On one particular slide, they claimed that the i3 9350K was faster than the entire Ryzen 5 3xxx product stack at gaming, office work, content creation, and other uses. This is factually inaccurate, something borne out in Ryzen 5 3600 tests, where the part outdoes the Coffee Lake i7 8700K.

The arrival of Ryzen has eroded Intel's dominant market position considerably. Moreover, a range of issues from security vulnerabilities to a severe supply shortage for 14nm silicon have seen the company cede further ground. Inaccurate marketing claims, especially those that can be easily fact-checked, do little to improve this situation.

It is factually accurate that many mainstream Intel processors outdo their Ryzen counterparts in gaming workloads. This is why the i7-9700K remains such an excellent choice for high-end gaming builds. We would hope that future messaging focuses more on Intel's real strengths to draw new consumers.

Is the i3-9350K is faster than the whole Ryzen 5 lineup? (Image Source: WCCFTech)
Is the i3-9350K is faster than the whole Ryzen 5 lineup? (Image Source: WCCFTech)

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> Notebook / Laptop Reviews and News > News > News Archive > Newsarchive 2019 12 > Intel claims that i3-9350K is faster than the entire Ryzen 5 lineup in fresh PR slipup
Arjun Krishna Lal, 2019-12- 8 (Update: 2019-12-10)
Arjun Krishna Lal
Arjun Krishna Lal - News Editor
I've had a passion for PC gaming since 1996, when I watched my dad score frags in Quake as a 1 year-old. I've gone on to become a Penguin-published author and tech journalist. When I'm not traveling the world, gathering stories for my next book, you can find me tinkering with my PC.