HTC revenue for 2016 almost halved from the previous year
The latest financial figures from HTC are just a fraction of what the company made a year before. As of the end of 2016, revenue from the manufacturer reached $78.2 billion Taiwanese Dollars (roughly 2.3 billion Euros) compared to $121.7 billion Taiwanese Dollars in 2015 (roughly 3.6 billion Euros). The manufacturer ended the year in the red with losses totaling about 142 million Euros.
This upcoming year is expected to be more optimistic for HTC due to the sales success of the Vive VR headset at over 250,000 units sold thus far and the ongoing manufacturing contract with Google on the latest Pixel smartphone. The lauded HTC 10 should continue to bring in some revenue as well despite its poor sales performance against the likes of Apple and Samsung.
Like many other smartphone manufacturers, HTC has been struggling for years to gain a foothold in the crowded smartphone market. The company skipped CES this year yet again and will instead hold its own press conference on January 12 where a refreshed lineup of consumer devices is expected to be unveiled. A second generation Vive, for example, could be revealed sooner rather than later.