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Fiat 500e production to pause again due to sales problems

The production of the Fiat 500e in Turin is set to stop for several weeks. (Image source: Stellantis)
The production of the Fiat 500e in Turin is set to stop for several weeks. (Image source: Stellantis)
Stellantis has announced plans to pause the production of the Fiat 500e for several weeks across February and March. This is not the first action taken by the company, which has cited lower-than-expected sales as a reason for the temporary closure, laying some of the blame on the Italian government.

The Fiat 500e has not been selling as well as expected in recent months. Stellantis is set to lay off around 2,250 workers at its manufacturing plant in Turin, due in part to weak demand for the electric vehicle. The company will pause production of the Fiat EV and various Maserati models at the Mirafiori facility between February 12 and March 3. 

This is not the first time that Stellantis has temporarily suspended the manufacturing of vehicles at the plant, with similar action taken in October and November 2023. According to an earlier report, Stellantis had initially forecast the production of 90,000 units of the Fiat 500 Electric in 2023, but only 77,000 were made due to lower-than-expected demand.

Stellantis CEO Carlos Tavares has suggested that the lower sales volume in Italy was due to customers waiting for new government incentives for EV purchasers, which have yet to arrive despite being spoken of several times last year. The current proportion of electric vehicles sold in Italy is just 4%, far lower than the European average of 14%. Despite these figures, the Fiat 500e is the best-selling BEV in the small car segment in countries including Italy, Belgium, Spain and Germany, taking the second rank in France. It has also been implied that the launch of the Fiat 500e in the US, due at some point in the next few months, should help to boost this year's production volume.

(Image source: Stellantis)
(Image source: Stellantis)
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> Expert Reviews and News on Laptops, Smartphones and Tech Innovations > News > News Archive > Newsarchive 2024 01 > Fiat 500e production to pause again due to sales problems
Polly Allcock, 2024-01-30 (Update: 2024-01-30)